If You Want What They’ve Got, Do What They Did

14 Dec

As a marketer, I’m intensely interested in personal development, and as a personal development author, I’m intensely interested in marketing.

And in both of my roles (really in all of my roles in life), I look to the people I admire in that area, the people who are not only succeeding financially but succeeding in life, and I model them.

You’ve probably heard the saying “success leaves clues.” I think Tony Robbins said it first, but I’ve heard it from several people.

Another of my favorite sayings comes from a Twelve Step program—“If you want what they’ve got, you have to do what they did.”

So lately I’ve been thinking about who I want to be, what I want to do, and what I want to have. This has nothing to do with New Year’s resolutions, for me, but it may for you.

I’m thinking about what I want to accomplish in my business, what I want to write over the next few months, and who I really want to be when I turn 45 in 13 months.

I’ve been studying the careers and the habits of other authors and other marketers, and I’ve found something interesting.

The best marketers, and the best authors, spend a lot of time thinking about personal growth and working toward being the person they want to be.

To me, that’s really cool, because I don’t have to become someone I don’t want to be, in order to be successful.

In fact, in order to be as successful as I want to be, I have to work on productivity (time management, prioritizing, organizing), on personal growth (character, credibility, reliability, honesty), on success mindset (belief in myself, an abundant outlook, determination, focus).

In other words, in order to be successful as a marketer of my personal development products, I have to do the work I teach in those products.

That’s what my marketing and writing heroes did, and that’s what I have to do if I want to “get what they got.”

How do you incorporate self growth into your life and your marketing, and how has it helped you move further toward your goals?

Angie Dixon

As a marketer and "the personal development gal," I believe that marketing success and personal development are inextricably linked.

One thought on “If You Want What They’ve Got, Do What They Did

  1. I agree 100%, I just finish reidang the pigeon hook report from Mike and it basically boils down to one thing, setting up a social strategy that will be beneficial to your visitors and readers and in turn help you as well. You can just set up an account and start spamming ppl and think that you will gain followers and business to boot, and then wonder why google isnt ranking you higher because of it Simple method make good content and put out good stuff that ppl will like and int turn the world will like you back, then your page ranks go up, your visitors goes up, your bank account goes up lol

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